Azerbaijan Ministry of Culture and Tourism has stepped up its promotional activities in the GCC in a bid to attract more tourists from the Middle East region. The stall of Azerbaijan Ministry of Culture and Tourism at the Arabian Travel Market attracted much interest.
The positive exposure for Azerbaijan on the news segments and social media platforms provided the country with a pleasant introduction to its goals, services, and objectives at the ATM. Customer response has dramatically increased and the Azerbaijan Ministry of Culture and Tourism aims to maintain this upward momentum with quality service and partnerships.
Azerbaijan: Attractive Tourist Destination for Middle East Travellers
The overall input of travel and tourism to Azerbaijan’s GDP stands at $1.437 billion or 4.1% of country’s GDP. The Cumulative investment in travel and tourism on the other hand has been forecasted to hit 1.825 billion by 2026; with visitor numbers predicted to increase 6.5%, through 2017 and the Hotel occupancy rates to grow by 3% this year.
“Our focus is to continue the development of Azerbaijan’s tourism industry,” said Rashid AL Noori, The Chairman, Representative Office of Azerbaijan`s Culture and Tourism Ministry in GCC. “We want to showcase Azerbaijan as the happening destination that offers the best to even the most demanding traveler. We want to ensure that our respective partners, the international travel trade community and potential visitors are equipped with all the necessary first-hand information about why Azerbaijan is the top happening travel destination especially for the Arab Market. And it is an honour to do so in a rich and compelling setting such as the ATM,” he said.
Azerbaijan’s Tourism strategies for the GCC market will be tailored towards; hosting business conferences (MICE), international sporting events, hotels and attractions, wellness facilities, and regional outbound tour operators, as Middle East travelers are expected to play a pivotal role in the country’s continued tourism success.
So far, the waiver of visa procedures to include online visas and visa on arrival, and the expansion of airline destination offerings to Azerbaijan (with Azerbaijan Airlines, Qatar airways, FlyDubai, Airarabia and Jazeera Airways flying to the country) the Middle East and East Asia visitors have a clear gateway to Azerbaijan.
Although the country faces significant competition by popular regional destinations, Azerbaijan has distinguished itself as an exclusive tourist destination, remaining home to the world’s sole oil field treatment–naphthalene, over 300 mud volcanoes, breathtaking unsullied nature and many cultural, and heritage attractions.
That’s not all, Azerbaijan, also provided special offers to book Summer Family Luxury packages at the ATM and invited visitors to Baku, capital of Azerbaijan during the 4th Islamic Solidarity Games in May, the Baku Shopping Festival and the 2nd Formula 1 Baku Grand Prix, and be part of many other celebrations in Azerbaijan.
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